The band is nice and stretchy, yet solid around the wrist. I did the measurement on my wrist via apples site and the band is fits almost perfect. Maybe off by a little but not enough to return or give a bad review. I was right on the money for a size 7 and it fits a little (I mean a little) big. Other than that, quality and aesthetics are on point.I was trying to save money and not buy apple brand watch band so I tried this one. The size I ordered turned out to be a bit too big for my wrist as the watch twists around easily. However if I had smaller band to fit my wrist better, it would have been harder to get on and over my hand as I could barely get this one on so I didn't bother trying to get smaller size and just lived with the watch twisting on my wrist. After wearing a handful of times, I notice the band shows signs of being worn and material looks dirty and dingy. The looks now really make my watch look cheap. So throwing this one away and moving on to something better. Do not recommend this as material is cheap.I’d gotten several for my teen daughter that were too big. Got the smallest size for her and it was way too tight. No teen or adult even with very small wrists should order the two smallest sizes....those sizes are for a young elementary age child. But we returned and got a bigger one that she loves.The band was good when I first got it. Almost identical to the Apple Loop band. However, it has stretched out now and I have to keep entering my code to see my watch.Navy color was nice. I will buy the smaller size and see if that's any better.The band width is thinner then pictured.....or expected. I ordered the 38/40, there are 3 full braided rows in stead of 4, in Charcoal but the color received looks Black. That was a bit of a bummer. The band is stretchy, comfortable and fits my wrist snugly and not too tight. Overall quality is good for the price.Really liked the look and comfortable feel of this but a week or two after putting it on it started to stretch and now is too big for my wrist :( should’ve sized down if I knew this was gonna happenGreat value for really good quality! I’ve had this for 2 months now with daily 22hr wear. Nearly no relaxing of the stretch and wear and tear is great. I ordered this because my identical Apple band was on back order and the Apple band has since come in. Comparatively, the Apple band’s quality/materials is noticeably better. BUT, not by much. This UHKZ band is worth every penny and, if I ever need to replace, I will gladly order another one.These are by far the most comfortable band I have owned for my Apple Watch. Getting the right size is a pain. One company's #8 is another company's #11.Measure Carefully! These ended up being HUGE on my wrist. After sizing down about three sizes. I got a red one that I do love very much! I would order again (black), but it is a little bit of a gamble if a #8 is actually a #8